History
The author of the famous images on chocks is New Zealander Kim Grove Casali, first invented comics in 1970. It was the year of the film “Love Story” premiere, whose slogan was “Love means never having to say you’re sorry”. At first black and white comics has appeared on the editorial page of the Los Angeles Times and won the first popularity, been weekly publishing in the latest issue of the newspaper.
New Zealander Kim Casali, nee Kim Grove, began drawing on napkins sketches with paunchy girl with little sexual characteristics and exactly the same boy. These wipes she underlay to her future husband, Roberto Casali a handsome Italian man. Her courtship with “Love is…” style was rather effective and they have married.
In 1975, Kim has met with a British designer, Bill Asprey, whom she then, in 1978, asked to create a special, color version of the comics for British newspaper “Mail on Sunday”. Bill agreed, and after a while these pictures have been picked up by Turkish manufacturer of Intergum.
Love is … gum – Turkish chewing gum with liners about love. Was popular in Russia and Ukraine in 1990, and is still been producing in Turkey. Chewing gum is wrapped in two colors and contains two tastes, symbolizing “the love of two fruits”.
Totally there are produced six combinations of flavors: Banana and Strawberry (blue wrapper with white sides), Pineapple and Orange (orange wrapper with yellow sides), Cherry and Lemon (crimson wrapper with yellow sides), Peppermint and Menthol (navy blue wrapper with white sides), Apple and Lemon (light green wrapper with yellow sides), Coconut and Pineapple (yellow wrapper with white sides and green sign);
This is how I’ve gotten these lovely pictures about love. Kim Casali has died in 1997, and Bill Asprey continues (for 34 years!) to draw all the new stories about girl with a boy. According to rumors, only recently he has gotten know that in his images are wrapped chewing gums. The never-ending story you can read at the site Gocomics, new series appear every day there.
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8 Comments to 'History'
March 5, 2011
Where can I go to purchase Love is items?
March 10, 2011
Hi I just want to let you know that these comics helped me and my husband through a rough time in our relationship and i collect them for that reason alot of the sayings really compare to us!
March 15, 2011
I remember your love is… from my younger years. I still have the radio and it still works.. Great memories.thank you
April 12, 2011
Please please please could someone tell me if there’s still a possibility to buy the “love is…” bubble gum. If so – where could I buy it from? Thank you
April 19, 2011
Married in 1970, my darling husband would cut these cartoons out at work and bring them home and leave around our home for me to find. Hope it is OK to use in the scrapbook I am compiling of his life as he passed away in December 2009
May 16, 2011
I met my husband in 1972 when I was 14 and he was 17. We dated for 6 years and married in 1978. We’ve been married for 33 years and have three amazing children and two baby grandchildren. My husband worked back then in a drugstore/pharmacy and he started buying the Love is……. mini books for me. I still have them. They are in black and white and the pages have turned yellowish throughout the years. These characters bring back so many memories!!
May 17, 2011
I remember as a little girl that my mother would clip these from the daily paper and save them. Over time she allowed me to cut them out for her. I learned some of my very first lessons about love from these. Now that my mother has passed on, the warm thoughts of the smile they used to put on her face and the joy she had when she shared them with me each day reminds me that Love endures all things and never fades.
August 3, 2011
I have so many of these because my husband would leave them around the house and I would search until I found it. I would jump out of bed to find one, sometimes they reflected I’m sorry messages. He has passed, but I still have his little love messages.
These gave us lessons on how to be kind and gave each other attention.
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